10个快速且负担得起的SEO技巧

There are several ways that you can improve your web site’s search engine optimization without spending tons of time or tons of money. Here are 10 of quick and affordable SEO tips.

The task of search engine optimization for your website can seem overwhelming at times. You have enough work to do just running your small business, so it’s easy to put SEO at the bottom of your priority list.

However, without propersearch engine optimization, your website is very unlikely to be much of a success. This can mean the money and time that you spent getting your website designed and developed becomes wasted.

您可以通过多种方法可以改善SEO,而无需花费大量时间或大量的钱。这里有10个最快,最负担得起的SEO提示。

1. Submit to Search Engines

You want to make sure that your website has been submitted to search engines. SEO is all about optimizing your position in various search engines, but this is only relevant if you are actually listed in the search engines. When your website is brand new and it has no incoming links yet, it can be difficult for the spiders to find it, so交手提交您的网站是个好主意to the search engine.

2. Clean up Your Site

确保您的网站有组织和清晰。清理任何死链接尤其重要。修复您网站上可能出现的所有错误并进行仔细检查,以确保整个网站的HTML达到标准。有一些在线服务可以帮助您做到这一点。由于搜索引擎主要通过使用机器人进行排名和对网站进行排名,因此确保网站的所有技术方面都处于良好的工作状态非常重要。这有助于确保机器人可以快速自由地爬到您的网站上,并且不会遇到任何错误或障碍,这些错误或障碍会迫使他们过早放弃您的网站。

3.使用良好的钥匙拼

如果您试图为单个关键字优化全新的网站,那么您将进行艰苦的战斗。尝试使用longtail关键字短语(四个单词或更长时间的短语),因为它们竞争力较低,更易于开始。确保研究目标市场实际正在寻找的短语,然后进行竞争性研究,以确保您实际上有机会为这些短语进行排名。

4.创建好的网址

如果您使用内容管理系统或以其他方式生成动态URL,则创建可读的URL尤其重要。由于创建相关URL是一个简单的步骤,因此,如果只是使您的网站访问者更容易,那么它可能需要花费几秒钟的时间。确保您的URL指示您的访问者在该页面上遇到的信息类型。

5. Improve your Title Tags

标题标签仍然是搜索引擎放置的重要方面,并且由于它们非常容易更新,因此这是一个肯定需要包含在您负担得起的SEO计划中的步骤。确保您的标题标签富含关键字且适合特定网页的主题。并确保您在网站中的每个页面上使用唯一的标题标签。

6. Check your ALT Tags

Make sure that your alt tags are clear and keyword rich. While Google does not take into account alt tag text for ranking purposes, some other search engines still do. But the key issue to keep in mind with alt tags is that they are meant for usability. They are designed to aid website visitors with visual impairments navigate through your site and understand all of your content. While Google may not take the content of the tag into account, it couldn’t hurt to show Google that you are running a professional website that caters to all users.

7. Get Backlinks

将相关的链接进入您的网站可能很乏味且耗时。因此,这并不是完全被认为是“快速提示”。但是,您可以做一些事情来帮助加快链接构建计划。首先,利用您所属的行业团体或行业协会。他们通常具有在线目录,您可以在会员资料中包含指向您网站的链接。加入与您的利基市场相关的论坛,并将您的网站地址包括在您的个人资料和签名中。

提交新闻稿,宣布出版您的新网站,并包括指向您URL的链接。请记住,这些链接都不被认为是“高价值”传入的链接,但它们都是使您的链接程序脱颖而出的快速简便的方法。

8.定期创建和更新

保持您的网站或博客全新和相关。您不必超越船,但请务必定期进行少量更新。这样可以确保搜索引擎蜘蛛经常返回。使用唯一的内容,避免专用标签正确的文章,并尽可能保持信息。

9.生成网站图

Creating an XML sitemap makes it easier for the search engine bots to crawl through and navigate your website. This is especially true if your site is rich in script and flash. The structure of your sitemap does matter, so if you’re not sure how to create one, check with your webmaster. Chances are, he or she will have software that will simplify the process.

10. Use Social Media

Social media sites like Facebook and Twitter are quickly becoming the new search engines. Make sure you are adequately represented on sites like these. Set up a page for your company and post regularly. Have friends, family, customers and fans sign up for your page and encourage them to advertise to their friends, family, clients, and fans. This is a great way to build up your reputation and yet another way to quickly multiply reputable backlinks to your page.

Search engine optimization can be intimidating for many small business owners, and it’s true that a full-fledged optimization program will take time. But by following these quick and easy steps, you’ll be able to create an affordable SEO program that gets your new website off the ground in no time.

Karen Scharf是一位小型企业营销顾问,可帮助小企业主吸引和保留更多客户。Karen教练和培训网站所有者的各种技巧和技术已被证明可以增加网站转换。她提供教练计划和营销改头换面,以将您无效的广告转变为获利的系统。ModernImage.com

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